X CEO Linda Yaccarino announced on Thursday that the social media site is planning to introduce a three-tiered subscription model. This new model is intended to help the company generate revenue and improve its financial situation.
According to reports, the site will offer basic, standard, and plus subscriptions at different price levels. However, the exact details of the plan and its profitability are still unclear.
One of the main reasons for implementing this new subscription model is to recover some of the revenue that was lost when advertisers left the site after Elon Musk’s acquisition of the social media firm last year.
Recent reports suggest that advertising revenue is starting to return to X, which adds to the potential success of the three-tier subscription model.
It is worth noting that Mr. Musk had previously expressed his desire for every user to pay something in order to access X, which prompted Ms. Yaccarino’s announcement of the upcoming three-tiered subscription model.
Stay tuned for more information on when this new subscription model will roll out and how it will impact the social media site’s financial performance.
